CRAFTING DIGITAL GOODS SINCE — Y:2013

BROOKE

SMITH

I’m Brooke Smith — a UX Designer helping dev teams craft accessible products for over 10 years

SCROLL

WORK

Service Engineers AI Discovery

Smurfit WestRock Discovery

Commercial Bank Email Templates

Aggregated Risk Report

EXPERIENCE

Senior UX Consultant

Freelance

2024 — Present

Oversee multiple marketing and product projects for diverse clients, delivering tailored UX design solutions that align with product strategy, enhance accessibility, and drive user engagement.

UX Lead

Capital One

2021 - 2024

Served as UX/UI Design Lead for two internal enterprise software (SaaS) applications that supported 1500+ end users. Designed concept-to-launch Aggregated Risk Report process, which grew our user base by 25%.

UX Consultant

Enterprise Healthcare Company (Confidential)

July - Sept 2024

Led 12-week UX discovery, mapping journeys for remote and field engineers; delivered 500+ insights to cut info retrieval time by 50% and support future AI upgrades.

Senior Associate Digital Designer

Capital One

2017 - 2020

Designed, built, tested, and deployed email campaigns from Salesforce Marketing Cloud leveraging Email, Web & Automation Studio(s) for the Commercial Bank line of business.

12+

Years Experience

Industries Served

5M+

Users Impacted

HUMAN-CENTERED DESIGN
MENTORING
DESIGN SYSTEMS
WORKSHOPS

HUMAN-CENTERED DESIGN
MENTORING
DESIGN SYSTEMS
WORKSHOPS

EDUCATION

User Experience Certificate

Nielsen Norman Group

Feb 2024

Specialized studies in web application design, UX research operations, UX ROI & leading highly effective UX teams.

Information Systems and Tech, Management

Old Dominion University, B.S.B.A

2009 — 2013

Gained a solid foundation in business knowledge and technical skills. Focused on human resource management and strategic leadership planning.

CONTACT

Looking to start a project or you need consultation? Feel free to contact me.

Oakland, CA — San Francisco Bay Area

hi@smithux.com